Read The Art of Selling Movies

The Art of Selling Movies

John McElwee

4.9/5 (25971 ratings)

Description:The Art of Selling Movies presents the first-ever look at 60 years of newspaper advertising for motion pictures great and small. These ads created by Hollywood and adapted by local and regional exhibitors motivated patrons to leave their homes, part with precious income, and spend time in the dark. Because of the high stakes involved, theater operators used wildly creative means to make that happen. They made movie advertising equal parts art and psychology, appealing to every human instinct (especially sex) in an effort to push product and keep their theatres in business. From the pen-and-ink masterpieces of the 1920s and 30s to location-specific folk art to ad space jam-packed with enticements for every member of the family, The Art of Selling Movies dissects the psyche of the American movie-going public ... and the advertisers seeking to push just the right buttons.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The Art of Selling Movies. To get started finding The Art of Selling Movies, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Pages: —

Format: PDF, EPUB & Kindle Edition

Publisher: Goodknight Books

Release: 2017

ISBN: 0998376353

Description: The Art of Selling Movies presents the first-ever look at 60 years of newspaper advertising for motion pictures great and small. These ads created by Hollywood and adapted by local and regional exhibitors motivated patrons to leave their homes, part with precious income, and spend time in the dark. Because of the high stakes involved, theater operators used wildly creative means to make that happen. They made movie advertising equal parts art and psychology, appealing to every human instinct (especially sex) in an effort to push product and keep their theatres in business. From the pen-and-ink masterpieces of the 1920s and 30s to location-specific folk art to ad space jam-packed with enticements for every member of the family, The Art of Selling Movies dissects the psyche of the American movie-going public ... and the advertisers seeking to push just the right buttons.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The Art of Selling Movies. To get started finding The Art of Selling Movies, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Special Offer | $0.00

Special Offer! | $0.00

The Art of Selling Movies

The Art of Selling Movies

More Books

Showmen, Sell It Hot! Movies as Merchandise in Golden Era Hollywood

Showmen, Sell It Hot! Movies as Merchandise in Golden Era Hollywood

What Do We Do About Inequality?

What Do We Do About Inequality?

Using RFT to Promote Generative Language: Volume 1: Integrating RFT and Verbal Behavior to Create a Foundation of Derived Equivalence for Early Learners

Using RFT to Promote Generative Language: Volume 1: Integrating RFT and Verbal Behavior to Create a Foundation of Derived Equivalence for Early Learners

In memoriam [John Augustus Montelius]: An appreciation

In memoriam [John Augustus Montelius]: An appreciation

Johnson (Calvin) v. U. S. U.S. Supreme Court Transcript of Record with Supporting Pleadings

Johnson (Calvin) v. U. S. U.S. Supreme Court Transcript of Record with Supporting Pleadings

Humanities in Waterford Institute of Technology: essays in honour of Tony Scott

Humanities in Waterford Institute of Technology: essays in honour of Tony Scott